That’s Infotainment
Infographics can, if done right, tell a story quickly and informatively – turning often quite complex data into something the laymen can appreciate and repost to social media
One of the main instigators in the rise in popularity of infographics is of course social media. Capturing peoples attention on facebook or instagram is a difficult task at the best of times – a visually arresting graphic can very often be the bait to hook in readers, who might then read the full article or blog post that might otherwise have been ignored. What’s more, subtle branding of infographics with company colours or logos can reinforce the idea of a particular company as a leading exponent in their particular field. If a graphic is liked and reposted on social media as well then there’s no limit to the amount of positive feedback that can be returned over time.
One of the things we’ve seen work effectively is an infographic with about 6 or 7 key facts joined together, which can then be drip fed to social media as individual stand alone graphics and linking back to the main infographic design hosted on the company website. We see each infographic or diagram design as a unique challenge and opportunity to tell a visual story, if you’ve got a product or service you’d like to promote infographically – let us know and see if we can get you going viral!
Design work undertaken:
- Infographic Design
- Diagram Design
- Technical Illustrations
- Table and Chart Design
- Graphic Montage Design
- Social Media Post Design
- Icon Design
- Redrawing low resolution graphics
- Blog Post graphics
- Viral Graphics
- Vector graphic Design